Skip to content

Social media & short-form video

Content people stop to watch.

Social apps now work as search engines. People look up products, places and advice on TikTok, Instagram and YouTube before they open Google, and the brands that do well there teach, show and answer.

We plan content around your customers’ real questions, make short-form video and motion graphics for each platform, and look after your community. Further down this page is an explainer we made for Regent Education’s social channels.

Smartphone on a tripod filming short-form video

What’s included

What you get

  1. Content strategy

    Themes, formats and a monthly calendar built from the questions your audience asks.

  2. Short-form video

    Reels, TikToks and YouTube Shorts, scripted, filmed and edited for each platform.

  3. Motion graphics

    Animated explainers and branded templates that make one idea easy to follow.

  4. Social search optimization

    Captions, keywords and on-screen text, so people find your videos when they search inside the apps.

  5. Community management

    Replies to comments and messages in your brand voice, with sales opportunities passed to you.

  6. Monthly insights

    What worked, what didn’t, and what we will try next.

How we’ll work together

  1. 1

    Listen

    Study your audience, your competitors and the questions people ask.

  2. 2

    Plan

    A monthly calendar of formats and topics, approved by you.

  3. 3

    Produce

    Film and edit in batches, so quality stays high.

  4. 4

    Learn

    Review performance and do more of the formats that work.

Proof

A brand built on social

EVE eBikes: Social media and video

Social media and video

EVE eBikes

18K

Facebook followers, built from zero

Brand building on social media, website content and the hero video for an electric scooter maker that now has three showrooms.

Read the case study →: EVE eBikes

Motion graphics

Motion graphics we made for Regent Education

We made this explainer for Regent Education’s social media. It is written for adults thinking about starting university later in life, alongside work or family, and it sticks to that one message from start to finish.

We plan, write and animate videos like this for brands that need to explain something clearly in under two minutes.

Regent Education Services: social media explainer, 1 min 25 s

FAQ

Social media questions

Can’t find your question? Ask us directly.

Do I need to appear on camera?

Not necessarily. We can work with your team, with creators, or with formats that don’t need a presenter, such as motion graphics. Real faces do tend to build trust fastest.

Which platforms should we use?

The ones your customers use. That usually means Instagram, Facebook, TikTok and YouTube, plus LinkedIn for B2B. Your audit will recommend where to focus.

How many posts a month?

Quality matters more than volume. Most clients start with 8 to 16 short videos a month, plus stories.

Can you run ads with this content?

Yes. Organic videos that perform well often make the best ads. See our performance advertising service.

Works well with

Want a second opinion on your marketing? Ask us.

Send us your website. A specialist will reply with a written audit of your search visibility, ads and content, at no cost.

Get my free audit