Social media & short-form video
2D motion graphics & explainer videos
Short animated videos that explain one idea clearly
Some products and services are hard to show on camera: software, education, finance, B2B services. Motion graphics explain them with animated text, icons and illustrations, and nobody has to step in front of a camera.
We script, design and animate explainers for social media, ads and websites. The Regent Education explainer on this page runs 1 minute 25 seconds and sticks to one message: returning to study as an adult.
What’s included
What you get
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Script
A short script built around one message, with a hook in the first seconds.
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Storyboard and style
Frames and visual style approved before animation starts.
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Animation
2D motion graphics in your brand colors and fonts.
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Voiceover and music
A recorded or AI-generated voice, with your approval, plus licensed music.
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Captions
Burned-in captions, because many people watch on mute.
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A format for each platform
Vertical, square and widescreen versions for Reels, TikTok, YouTube and your website.
Our process
How it works
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1
Brief
Agree the message, audience and length.
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2
Script and storyboard
Write both for your approval.
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3
Animate
Design and animate in your brand style.
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4
Deliver
Export and caption every format.
Motion graphics
An explainer we made for Regent Education
We made this explainer for Regent Education’s social media. It is written for adults thinking about starting university later in life, alongside work or family, and it sticks to that one message from start to finish.
We plan, write and animate videos like this for brands that need to explain something clearly in under two minutes.
How long should an explainer video be?
For social media, 15 to 90 seconds. For a website or landing page, up to about two minutes.
How long does production take?
Usually two to four weeks from brief to final video, depending on length and revisions.
Can you use our brand assets?
Yes. We work from your logo, colors and fonts, and can build reusable templates for future videos.
Can the video be used in ads?
Yes. We deliver versions sized and captioned for Meta, TikTok and YouTube ads.
Related
More on social media & short-form video
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Social media & short-form video
The full service, and how it fits with the rest of your marketing.
Explain your offer in 90 seconds
Tell us what you need to explain and we’ll suggest a script approach for free.