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AI search optimization

Be the brand AI assistants recommend.

More people now ask Google’s AI Overviews, ChatGPT or Perplexity a question and read the answer without clicking a result. If your brand is missing from that answer, you are missing at the moment someone decides.

AI search optimization, also called GEO or AEO, makes your expertise easy for these systems to find, understand and trust. It builds on SEO and asks for clearer answers, stronger proof of expertise and consistent facts about your brand across the web.

Laptop showing an AI chat assistant

What’s included

What you get

  1. AI visibility audit

    We test the questions your customers ask across AI Overviews, ChatGPT, Gemini and Perplexity, and record which brands get mentioned.

  2. Answer-first content

    Each page gives a clear, quotable answer near the top, followed by detail, sources and a named author.

  3. Structured data

    Organization, service, FAQ, article and author schema, so machines can read your pages without guessing.

  4. Consistent brand facts

    Your name, services and details match across your website, Google Business Profile, directories and social profiles.

  5. Proof of expertise

    Author bios, credentials, original data and case studies that show first-hand experience.

  6. Monthly visibility report

    A plain-language report on which answers mention you, which don’t, and what we will do next.

How we’ll work together

  1. 1

    Map the questions

    We list the questions that lead to a sale in your market, usually 50 to 150 of them.

  2. 2

    Record the answers

    We note which brands AI tools mention today, including you.

  3. 3

    Fix and publish

    Existing pages get improved first, then we write the missing ones.

  4. 4

    Re-test monthly

    We ask the same questions again and report what changed.

Proof

What this looks like in practice

Sylvan Wye Resort: SEO and AI search

SEO and AI search

Sylvan Wye Resort

45 days

from Search Console submission to page one

Within the same 45 days the resort also appeared in Google’s AI suggestions for its searches.

Read the case study →: Sylvan Wye Resort

FAQ

AI search questions

Can’t find your question? Ask us directly.

Is AI search optimization different from SEO?

It builds on SEO. Google’s AI Overviews lean heavily on pages that already rank, so technical health and helpful content still count. GEO adds answer-first writing, stronger proof of expertise and consistent brand facts, which make AI systems more confident about quoting you.

Can you guarantee my brand will appear in ChatGPT or AI Overviews?

No. These systems decide for themselves and change often, and an agency that promises a placement is guessing. We remove the reasons they skip you and track the same questions every month, so you can see progress.

How long does it take?

Changes to existing pages can show within weeks. Sylvan Wye Resort appeared in Google’s AI suggestions within 45 days of its Search Console submission. Building authority in a crowded topic usually takes three to six months.

Which AI tools do US customers use?

Mostly Google’s AI Overviews and AI Mode, ChatGPT, Microsoft Copilot and Perplexity. We test your key questions in each of them.

Do you use AI to write content?

We use AI tools for research and first drafts. A person who knows your field plans, edits and fact-checks every page, and it goes out under a real author’s name.

Works well with

Want a second opinion on your marketing? Ask us.

Send us your website. A specialist will reply with a written audit of your search visibility, ads and content, at no cost.

Get my free audit