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Performance advertising

Ads that pay for themselves, and prove it.

Boosting posts and hoping is the most expensive way to advertise. Good paid media starts with what a customer is worth to you, then builds campaigns, creative and tracking around that number.

We plan and run campaigns on Meta (Facebook and Instagram), Google Search, YouTube and TikTok, and set up tracking that shows which dollar of spend brought in a sale. For eShikhon Academy, paid media drove 1,200% revenue growth in four months.

Marketing team reviewing campaign results in a meeting

What’s included

What you get

  1. Account audit and strategy

    We review past spend, audiences and creative, then set targets based on your margins.

  2. Campaign management

    Structured campaigns on Meta, Google, YouTube and TikTok, optimized every week.

  3. Creative testing

    Ad copy, images and short videos tested in a planned order, so you learn what your customers respond to.

  4. Server-side tracking

    Meta Conversions API, Google enhanced conversions and consent-aware analytics that respect state privacy laws such as California’s CCPA.

  5. Landing pages

    Focused pages that turn ad clicks into leads or sales.

  6. Honest reporting

    Cost per lead, cost per sale and return on ad spend, every month.

How we’ll work together

  1. 1

    Set the target

    Agree what a lead or sale is worth and how much to test with.

  2. 2

    Track first

    Make sure every result can be measured before money is spent.

  3. 3

    Launch and learn

    Test audiences and creative, then cut what doesn’t work.

  4. 4

    Scale carefully

    Raise budgets only behind campaigns that make money.

Proof

Paid media, measured

Regent Education: SEO and Facebook ads

SEO and Facebook ads

Regent Education

2 → 16

leads a month, July to October 2026

A UK education advisory that started with no leads. It had 28 new leads in four months, five of them through the website form.

Read the case study →: Regent Education
eShikhon Academy: Paid media and SEO

Paid media and SEO

eShikhon Academy

1,200%

revenue growth in four months

Paid campaigns tracked to revenue for a training academy in Sylhet, plus page one rankings for its priority keywords in six weeks.

Read the case study →: eShikhon Academy

FAQ

Advertising questions

Can’t find your question? Ask us directly.

What budget do I need?

It depends on your market and goal. Your free audit includes a suggested test budget. We prefer to start small and prove results before asking for more.

How do you charge?

Most clients pay a fixed monthly management fee, so our advice isn’t tied to how much you spend. The plan you receive after the audit shows the full cost.

Who owns the ad accounts?

You do. We work inside accounts registered to your business, so you keep all data and history if you ever leave.

Do you follow Meta, Google and FTC rules?

Yes. We check every campaign against platform policies and US rules, including the FTC’s guidance on endorsements and reviews, before launch, and take extra care with health, finance and education.

Works well with

Want a second opinion on your marketing? Ask us.

Send us your website. A specialist will reply with a written audit of your search visibility, ads and content, at no cost.

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