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Search engine optimization

SEO that keeps working after the next update.

Google rewards websites that help people, are written by someone who knows the subject, and are easy to crawl. Thin pages, bought links and keyword stuffing used to work for a while. Core updates now remove them.

Our SEO starts with what your customers want to find out, then makes your site the clearest and most trustworthy place to find it. It has worked in very different markets: eShikhon Academy reached page one for its priority keywords in six weeks, and Sylvan Wye Resort reached page one 45 days after its Search Console submission.

Marketer reviewing website analytics on a laptop

What’s included

What you get

  1. Technical SEO audit

    Crawling, indexing, Core Web Vitals, mobile usability, redirects, canonical tags and structured data, with fixes listed in order of impact.

  2. Keyword and topic research

    The searches that bring buyers, grouped into topics so your site builds authority instead of collecting unrelated posts.

  3. Content strategy and writing

    Pages and articles written or reviewed by people who know the subject, each with a clear purpose and author.

  4. On-page optimization

    Titles, descriptions, headings, internal links and images tuned for readers and search engines alike.

  5. Digital PR and natural links

    Mentions from relevant, reputable sites, earned through useful content and real relationships. We never buy links.

  6. Plain-language reporting

    Search Console and analytics results explained clearly, with next month’s plan.

How we’ll work together

  1. 1

    Audit

    A technical and content review of your site and your competitors.

  2. 2

    Plan

    A 90-day roadmap ordered by impact and effort.

  3. 3

    Fix and create

    Technical fixes first, then content that fills real gaps.

  4. 4

    Measure

    Monthly reports on visibility, traffic and inquiries.

Proof

SEO results from our projects

Regent Education: SEO and Facebook ads

SEO and Facebook ads

Regent Education

2 → 16

leads a month, July to October 2026

A UK education advisory that started with no leads. It had 28 new leads in four months, five of them through the website form.

Read the case study →: Regent Education
Sylvan Wye Resort: SEO and AI search

SEO and AI search

Sylvan Wye Resort

45 days

from Search Console submission to page one

Within the same 45 days the resort also appeared in Google’s AI suggestions for its searches.

Read the case study →: Sylvan Wye Resort
ChefOnline: Local SEO

Local SEO

ChefOnline

160

client websites brought onto Google Search

Each one indexed on Google, with a Google Business Profile we set up and managed. We also handled SEO for ChefOnline’s own site.

Read the case study →: ChefOnline

FAQ

SEO questions

Can’t find your question? Ask us directly.

How long does SEO take?

Technical fixes can have an effect within weeks. Competitive searches usually take three to six months to move, and the gains build after that. Some sites move faster: eShikhon Academy reached page one for its priority keywords in six weeks.

Do you build backlinks?

We earn links through digital PR, partnerships and content worth citing. We don’t buy links or use private blog networks, because Google penalises both.

Will you change my website?

Only with your approval. We work on WordPress, Shopify, Laravel and most other platforms, or we hand clear instructions to your developer.

Do you optimize for Bing as well as Google?

Yes. Bing has a meaningful share of US searches and also feeds Microsoft Copilot, so we set up Bing Webmaster Tools and Bing Places alongside Google.

What is E-E-A-T?

Experience, Expertise, Authoritativeness and Trustworthiness: the qualities Google’s quality rater guidelines describe. In practice it means showing who wrote a page, why they are qualified, and why visitors can trust your business.

Works well with

Want a second opinion on your marketing? Ask us.

Send us your website. A specialist will reply with a written audit of your search visibility, ads and content, at no cost.

Get my free audit